Hey hey chummeshwari people! What is your favorite Cab app? Mine has to be Ola!
I’ve been using Ola cabs app for the last 5 years now. I remember I first met Bhavish Agarwal, the founder of Ola Cabs in Bangalore for a story that I was doing on budding entrepreneurs from India for CNBC Awaaz. I think what struck a chord with me about Ola Cabs is the fact that they looked at themselves as a technology company first that is in the business of aggregating cabs and providing a safe transport alternative to India’s growing consumer base. Over the years, I have seen Ola cabs pioneer incredible features in the crowded cab aggregator business. They were the first ones to bring high speed wifi in their cabs. The first ones to bring a cab sharing called Ola Share where you can share your ride with other passengers, reducing your travel cost significantly. Behind each of these cool new features is a relentless team of product developers, software geniuses and engineers mining a ton of data to study consumer behaviour and app usage trends. As an Ola Cabs patron, I got the privilege to try out their brand new premium subscription service called Ola Select.
Apart from being a first of its kind service in this country, Ola Select brings an incredible set of features that existing users and new ones will truly appreciate. Of course there is the trusted and reliable network of ola cabs with well disciplined and professional drivers. Of course there is free high speed wifi that auto connects magically when you get in the cab (the password is your registered mobile number) . And then there are some features that will completely blow your mind. Amidst increasing exasperation around surge pricing or peak pricing, Ola select has gone ahead and done away with peak pricing for subscribers. No matter what time you travel, no matter how congested the network is, Ola Cabs claims, if you’re an ola Select member, you will get your ola cab without any peak pricing. The money that you might spend in a month to become a member, will definitely get recovered in one or two journeys alone. Apart from this, members get priority customer support, access to Ola events, ie concerts, matches and more; Airport Lounge access, free upgrades and no cancellation charges if applicable anywhere.
I can’t wait to try out all these cool features and have taken the subscription already, I can’t wait for you to try out these cool new features. I’m glad someone is doing what they can to make our long commutes fun again.
Check out the cool Facebook Live Video I made to elaborate during an Ola Select drive with a lucky contest winner. Got any questions? Do write to me on @ankitv at twitter or in the comments below.
Have a Chummeshwari Day!